Go With Your Palate

E73 Kemo Sabe | Joe Wagner

Joe Wagner Season 1 Episode 74

In this episode, we saddle up with the powerhouse trio behind luxury western brand Kemo SabeWendy Kunkle (President & Owner), Jennifer Demers (GM), and Arna Einarsdottir (VP)—to dive into their ride-or-die entrepreneurial journey. From its roots in Aspen to becoming a high-fashion staple rocked by the likes of Bella Hadid and Jeff Bezos, Kemo Sabe has transformed cowboy culture into a bold, modern movement.

We get into how Wendy went from salesfloor grit to ownership, what it takes to craft a one-of-a-kind hat, and how this fearless crew keeps the brand authentic while growing fast. It’s a deep dive into craftsmanship, culture, and running a retail business that feels more like a lifestyle than a job.

Of course, in true Go With Your Palate fashion, we veer into werewolf protection strategies, Icelandic wisdom, and a very experimental red-and-white wine blend known only as… Slop Bucket.

If you love stories about building something iconic from the ground up—and doing it with a little dust, a little glitter, and a whole lot of grit—this one’s for you.